Best Apps and Tools for Higher Education

This week I had the privilege of serving as the chairperson for the 20th annual Marketing Management Association (MMA) Educators’ Conference. This special event attracts educators from around the world and I am always inspired by the teaching practices of my peers.

During this year’s conference, I was also invited to participate in a panel focused on the topic of “Apps and Tools for Enhancing Student Engagement and Learning,” with Alisa Agozzino of Ohio Northern University and Todd McClure of University of Central Missouri. I had participated in a similar panel at the 2013 MMA Conference so it was interesting to examine the plethora of new apps that have been developed since that time.   Following is our list of 8 innovative tools for higher education practitioners (the actual MMA presentation with videos can be accessed here):

Evernote (free) Keep photos, recordings, and notes in one place, especially useful at (MMA!) conferences and for student projects.

Packback Answers ($6-$10 per student) A discussion portal that allows students to interact with their peers and other students enrolled in a course using the same textbook.

Periscope (free) Broadcast live (and record) video across the world.

Pinterest (free) The visual bookmarking tool that helps you discover and save creative ideas.

Pocket (free) Save video, images, text and other content to view offline.

Poll Everywhere (free basic service) Create polls and display responses in real time. Great tool to encourage classroom participation.

Prezi (free) Features a zoomable canvas and the ability to show relationships between the big picture and fine details.

Wix (free) Build an easy website (with no coding needed) that can integrate other social channels.

If you have an app or tool that we should include on this list, please comment below!

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